> >     
> >    >  HOW TO SELL TOOTHBRUSHES
> >    >  The kids filed back into class
> > Monday morning. They were very excited.
> >    >
> >    >
> >    >  Their weekend assignment was
> > to sell something, then give a talk on
> >    >  productive salesmanship.
> >    >
> >    >
> >    >  Little Sally led off: "I sold
> > girl scout cookies and I made $30," she
> >    >  said proudly, "My sales
> > approach was to appeal to the customer's civil
> >    >  spirit and I credit that
> > approach for my obvious success."
> >    >
> >    >
> >    >  "Very good," said the
> > teacher.
> >    >
> >    >
> >    >  Little Jenny was next:
> >    >
> >    >
> >    >  "I sold magazines," she said,
> > "I made $45 and I explained to everyone
> >    >  that magazines would keep them
> > up on current events."
> >    >
> >    >
> >    >  "Very good, Jenny," said the
> > teacher.
> >    >
> >    >
> >    >  Eventually, it was Little
> > Johnny's turn (you remember him don't cha?).
> >    >
> >    >
> >    >  The teacher held her breath
> > ...
> >    >
> >    >
> >    >  Little Johnny walked to the
> > front of the classroom and dumped a
> >    box full
> >    >  of cash on the teacher's desk.
> > "$2,467," he said.
> >    >
> >    >
> >    >  "$2,467!" cried the teacher,
> > "What in the world were you selling?"
> >    >
> >    >
> >    >  "Toothbrushes," said Little
> > Johnny.
> >    >
> >    >
> >    >  "Toothbrushes!" echoed the
> > teacher, "How could you possibly sell
> >    enough
> >    >  tooth brushes to make that
> > much money?"
> >    >
> >    >
> >    >  "I found the busiest corner in
> > town," said Little Johnny, "I set
> >    up a Dip
> >    >  & Chip stand and gave
> > everybody who walked by a free sample."
> >    >
> >    >
> >    >  They all said the same thing,
> > "Hey, this tastes like dog shit!"
> >    >
> >    >
> >    >  Then I would say,"It is dog
> > shit. Wanna buy a toothbrush?"
> >    >
> >    >
> >    >  "I used the governmental
> > approach of giving you something shitty for
> >    >  free, and then making you pay
> > to get the shitty taste out of your
> >    >  mouth."
    
    toothbrushes
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